Tag

Entities

7 posts tagged Entities.

March 17, 2026

Photo authority for Person entities (2026): how to make Google pick the right image

If your Knowledge Panel image is unstable (small, wrong, or rotating), you do not have a “photo problem”. You have a consensus problem: too many competing images, inconsistent profile hubs, and weak machine-readable pinning. This is the practical fix.

Mikhail Drozdov

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January 27, 2026

Entity SEO explained simply (2026): what an entity is, and why it beats keywords

A practical, non-mystical explanation of entity-first SEO: what an entity is in Google’s model, how entity resolution works, and what to build on your site so systems can reliably map your content to the right person/brand/topic.

Mikhail Drozdov

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January 27, 2026

Knowledge Panel shows wrong info: how to fix sources (without hacks)

When a Knowledge Panel shows the wrong job title, photo, or bio, the problem is rarely your schema. It’s source hierarchy. This guide shows how to identify which sources Google trusts, how to reduce contradictions, and what to change so your canonical person page becomes citeable.

Mikhail Drozdov

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Latest.

7 posts

January 27, 2026

sameAs schema (Person): what it does, what it doesn’t, and how to use it

The schema.org sameAs property is an identity equivalence signal, not a ranking trick. This guide explains how sameAs helps entity resolution, why it often “does nothing” when sources disagree, and the minimal safe pattern for a person profile.

Mikhail Drozdov

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January 25, 2026

E-E-A-T meaning: what Google is actually trying to prevent

E-E-A-T is not a checklist and it is not a single ranking factor. It is a risk filter: Google’s way to reduce embarrassment, misinformation, and low-regret outcomes when it chooses what to show (and what to cite in AI answers). This essay explains the system model behind E‑E‑A‑T — and what signals actually make a source legible.

Mikhail Drozdov

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January 19, 2026

How to get a Knowledge Panel for a person (without hacks): the system model

A Knowledge Panel is not something you "request". It appears when Google is confident it can resolve a stable person entity and connect it to corroborating sources. This guide explains the decision model (identity -> disambiguation -> corroboration -> persistence) and the few changes that actually increase certainty.

Mikhail Drozdov

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January 12, 2026

Entity-first SEO for personal brands (2026): a practical checklist that gets you indexed, trusted, and surfaced

Entity-first SEO is how Google connects pages into “who this is” and “why it’s credible”. This checklist shows how to build a personal brand entity (Person/Organization, sameAs, rel=me, author signals, hubs, and internal linking) so your site becomes easier to interpret and worth indexing.

Mikhail Drozdov

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