Tag

Content Strategy

5 posts tagged Content Strategy.

April 1, 2026

Evergreen content in 2026: stop length targets, ship maintainable answers

SEJ frames evergreen in 2026 as moving past 2,000-word-for-its-own-sake and focusing on durable usefulness. Here's a testable plan.

Mikhail Drozdov

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February 11, 2026

Index selection (2026): why Google crawls your pages but refuses to store them

“Crawled — currently not indexed” is not a verdict on your writing. It is an index selection decision: Google is choosing what becomes core memory for your site. This essay explains the mechanism, how to diagnose whether you’re failing hard gates or priority, and what changes the outcome without creating noise.

Mikhail Drozdov

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January 14, 2026

GLM Image: Readable Text on Images (Benchmarks, Architecture, and When to Use It)

GLM Image (GLM-Image) is an open-source image model aimed at one hard thing: readable text inside images. Here is what is under the hood, what the text benchmarks mean, and the practical system: generate backgrounds with a model, render typography in code.

Mikhail Drozdov

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Latest.

5 posts

December 28, 2025

chatgpt prompts for seo marketing

A practical collection of ChatGPT prompts for SEO and marketing tasks: keyword research, content briefs, meta descriptions, email copy, and social posts. Includes quality gates and validation steps to ensure outputs are useful, not generic.

Mikhail Drozdov

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December 23, 2025

Crawled, Not Indexed: What Actually Moves the Needle

“Crawled — currently not indexed” is rarely a single-page issue. It is a site-level prioritization decision. Here is how Google makes that call—and the few actions that reliably change it.

Mikhail Drozdov

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