About
Who I Am
I write about how visibility is produced: by search engines, AI systems, and platforms that decide what gets surfaced and what gets ignored.
What This Blog Covers
- SEO & search systems: indexing, ranking, entities, topic authority, AI Overviews, and why "optimization" is becoming interpretation.
- AI in marketing: orchestration, workflows, and how AI changes content production and distribution.
- Marketing strategy: how analytics, positioning, and execution connect into one system.
- Platform dynamics: incentives, trust signals, and the mechanics behind "who gets seen".
How I Write
I write research-style essays: clear claims, concrete mechanisms, minimal fluff. If a link is there, it is because it genuinely continues the idea.
If you are new:
- Start Here — a short reading path.
- Topics — browse by theme.
Contact
- Email: info@casinokrisa.com
- Telegram: @casinokrisa
- LinkedIn: linkedin.com/in/casinokrisa
- Social links: /socials
If your top entry is /about, the goal is to turn “ok, interesting” into a clear next step.
Prefer to start with SEO? Jump straight to the SEO pillar.
Choose your entry point
Three clear starts. No decision fatigue.
Start with the pillar, then use the hub to go deeper with checklists and fixes.
Prompts are not a system. This path is about orchestration, quality gates, and distribution.
A small-team operating model: positioning, loops, and analytics that map to decisions.
If you only read 3
These are the strongest “get value fast” essays on the site.
- Modern SEO in 2026: Visibility, Indexing, and Why Keywords Are Not the Unit2 min · A map for modern SEO: indexing, authority, and AI surfaces.
- GSC Indexing Statuses Explained: What They Mean and How to Fix Them (2026)7 min · How to interpret GSC statuses and decide what to fix first.
- AI Orchestration for Marketing: Systems, Not Prompts1 min · How to turn AI into repeatable workflows (not random prompting).
Reach out at info@casinokrisa.com or Telegram.
Selected publications and podcast episodes: Press & Podcasts.